"VR" Category


V&A Curious Alice VR


Friday, June 18, 2021

Ever since Lewis Carroll first shared his books with the world, the stories of Alice in Wonderland have continued to inspire storytellers, creators and futurists. To celebrate this tradition of innovation, the Victoria and Albert Museum wanted to extend the adventures of Alice into virtual reality as part of their major Alice: Curiouser & Curiouser exhibition.

To bring this vision to life, the V&A and HTC Vive Arts partnered with PRELOADED to create Curious Alice – a mind-bending VR trip to Wonderland in which visitors’ own curiosity and exploration are rewarded.

Created at PRELOADED
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Life in VR


Monday, March 12, 2018

BBC Worldwide and Google have teamed up to bring one of the world’s most respected and loved natural history brands to VR in a completely unique real-time experience.

BBC Earth: Life in VR is a meticulously researched and crafted experience, which takes the users to the Californian coast, and to an underwater world bursting with life.

Designed for audiences new to VR, the experience adopts Preloaded’s low threshold design approach, putting great emphasis on ease of use and the overall comfort of the experience. Honed over many months of testing, the Life in VR experience and format has been created to capture the imagination of the BBC’s Natural History content, and build on the passion for VR.

Featuring some of the most popular animals viewers encountered in the Blue Planet II TV series (including a sea otter and sperm whale) users come face to face with some of the planet’s most fascinating sea creatures, experience life at a microscopic scale, and dive into the ocean abyss with giants of the sea.

Created at Preloaded
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