Roll up, Roll up, Roll up!

Wednesday, March 10, 2010


UPDATE: The FWA award winner, 19 May 2010

The Coney Island Experience was created for the Love Never Dies official site as an interactive playground of funfair games. Love Never Dies is the follow up to the hugely successful Phantom of the Opera written Andrew Lloyd Webber. I have to say that it’s one of the most visually rich sites I’ve worked on so far, and also a lot of fun to design.

To create Coney Island a 3D model was first created and textured. The model consists of over a million faces and 250megs of textures. From this fly though renders were created for each point in the funfair out-putting over 17 Gigs of HD frames.

Each game was firstly visualised in PhotoShop combining 3D renders, photography and hand drawn elements and then put together in flash. Visitors to the site can sign up and save their scores to game and global leader boards.

Created at Outside Line studio for The Really Useful Group.



Each game point is linked with a 3D rendered fly through.






The Picture Palace pulls in Love Never Dies youTube channel videos. (Now offline)


Leader boards for each game and global leader board. A special thanks goes to Richard and Marilyn for their hand modelling and patience!

2 Responses to “Roll up, Roll up, Roll up!”

  1. Michael Gough Says:

    Hey Jon,

    Long time no speak!
    How’s your world?
    I need to pick your brains, how do I reach you?

  2. Sandy Says:

    Wow, the site looks amazing! Well done 🙂 I love that musical! Gonna be getting me some Love Never Dies tickets soon.